Marketing has been the backbone of every business for decades. In old days the marketing was done through traditional ways like newspapers and radio. With the invention of television, it became the primary medium of advertising. But with the invention of the internet,the meaning of advertising or marketing has changed. After that,with the evolution of smartphones, the mobile apps have grown tremendously that the developers have started advertising for their apps. Search engine optimization has been a name known for some time but the ASO (App store Optimization) is a new term in the market.
What is the meaning of organic mobile growth?
If you are planning to expand the business with the App store optimization you may need the help from service providers like theaso.co. In simple words, you can describe the organic growth as the inexpensive way to increase the customer base. This is accomplished by optimizing the already available resources. So to achieve the organic mobile growth you will need to implement the ASO in your marketing strategy. Before investing money in this you should know what ASO is. It is the process of increasing the visibility of a mobile app in the store.
If your company has the resources to accomplish this there is no need for additional investment. In case if you do not have experienced employees you can hire companies like theaso.co to do the job for you. There are other ways to get leads by paying for highest ranking. But the app store optimization companies like theaso.co can help you to achieve this by optimizing simple assets like the title, the icon, preview videos, and the screenshots displayed in the mobile application stores. By now you would have understood that ASO is almost the same as SEO but is more complex than the search engine optimization.